404 APG Awards 2012 | The Account Planning Group (APG)
 
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APG Awards 2012

 

Join us in saluting the strategists of our industry, recognise the revolutionaries, praise the prophets.

 

 

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Congratulations to the winners of the APG Creative Strategy Awards 2012

ESTABLISHED SERVICE BRANDS

  • Gold - BMF, Rob Chandler for Commonwealth Bank – Investorville
  • Silver - Naked Adam Ferrier, Matt Houltham & John Halpin for Art Series Hotel

 

NEW BRAND OR ADVERTISER

  • Gold - The Monkeys Fabio Buresti for OAK – Flavoured Milk

 

PUBLIC SERVICE & CHARITY

  • Gold - 303Lowe Derry Simpson, Bart Hodgen for Office of Road Safety, WA
  • Gold - Droga5 Tom Donald, Dannika Coleman, Justin Graham for Telstra (for Legacy)

 

ESTABLISHED PRODUCT BRANDS

  • Gold - George Patterson Y&R Meredith Simpson, Tom Ward for Cadbury Favourites
  • Silver - Droga5, Toby Harrison, Simon Wassef for Cadbury Boost

 

GRAND PRIX

  • Grand Prix - The Monkeys, Fabio Buresti for OAK – Flavoured Milk

 

SPECIAL PRIZES

  • Best under $50k budget - Whybin\TBWA, Paul Bradbury M.J Bale – Men’s Suiting Label
  • Best non traditional thinking - BMF, Rob Chandler Commonwealth bank – Investorville
  • Best insight - George Patterson Y&R Meredith Simpson, Tom Ward for Cadbury Favourites
  • Best approach to research - BMF, Simon McCrudden for Lion – Tooheys Extra Dry
  • Best use of data - Whybin\TBWA, Hristos Varouhas for RaboDirect

 

STRATEGIC AGENCY OF THE YEAR – The Monkeys

 

 

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